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Dayli

Digital visibility throughout the entire customer journey

– from inspiration to purchase

About Dayli

For more than 10 years, Dayli has delivered digital solutions that create a close connection between consumers and retailers.

Through the platforms MineTilbud, Dayli, and Publisher, we support the distribution of offers, inspiration, and products across digital channels and physical stores.

Our solutions enable local shops, retail chains, and brands—both large and small—to remain visible and relevant throughout the entire customer journey, from the very first inspiration to the final purchase.

For the consumers, the MineTilbud and Dayli platforms provide a simple, visual overview of relevant offers, inspiration, and current products. For the businesses, the Publisher platform offers full control over content, presentation, and timing—not to mention lower barriers to entry and greater transparency in digital advertising.

    • Management: Lasse Gubbertsen, Managing Director
    • Employees: 25
    • Location: Søborg

+130 million

annual reads and views

49%

of all reads are converted to in-store visits

+1.5 million

consumers (36% of all Danes over 18 years)

Custom Image

“The demand for digital communication of offers and products is constantly increasing, and we are at the forefront of developing new solutions that strengthen the customer journey —from the moment a need arises to the final purchase. Dayli supports the distribution of offers across digital sales channels and physical stores. This makes us an attractive platform for businesses seeking to build engaging dialogue with consumers, whether consumers shop online or visit stores.”

Lasse Gubbertsen, Managing Director, Dayli

Access to a large volume of purchase-ready consumers

MineTilbud is used by more than 1.5 million Danish consumers and gives stores, chains, and brands access to a target group that actively seeks out deals and is ready to buy.

Every week, 500,000 purchase-ready Danes visit MineTilbud, spending on average more than four minutes per visit exploring offers, finding inspiration, and searching for products—all gathered in one single app.

As a result, MineTilbud  holds consumers’ attention significantly longer than many of the country’s largest media platforms, generating strong results and high conversion rates: 49% of all reads lead to either an in-store or online session.

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Strengthened presence in the Nordics

Dayli has a strong foundation in Denmark with the media platform MineTilbud, and in 2025 Dayli expanded with both Publisher and a media platform in Sweden.

The Swedish media platform Dayli provides the retail sector—across categories and industries—with direct access to market their products to consumers.

At the same time, Swedish consumers gain a complete overview and support in navigating everyday choices to secure the best value—whether driven by price, experience, or convenience.

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Publish engaging digital content easily

Publisher is designed for local shops, retail chains, and webshops—both large and small. The platform makes it simple to gather digital advertising in one place.

With Publisher, businesses can quickly create, publish, and adapt digital content across their own platforms as well as through Dayli’s media platforms in Denmark and Sweden. The content may range from interactive catalogs and traditional PDFs to landing pages and branded universes that reflect the company’s visual identity and enhance customer experience.

Publisher enables businesses to meet consumers where they are—whether the purchase takes place online or in a local store.

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Contact

Tel.: +45 39 57 70 00

Dayli
Gladsaxe Møllevej 28
DK-2860 Søborg

www.minetilbud.dk
www.publisher.minetilbud.dk
www.dayli.se